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How We Do San Diego with Rugila Jones: 5 San Diego Spots She Keeps Coming Back To

Some people collect reservations. Rugila collects go-to spots.

We asked a local to give us a category and their five favorite picks. Rugila Jones chose a few of her all-around favorite places to hang out in San Diego — the spots that work for happy hour, weekend plans, catching up with friends, or showing someone why this city is so easy to love.



Rugila Jones is the founder of Careless Wins Styled By Ru, an online women’s boutique and styling brand based in San Diego. With more than 15 years in the fashion industry and a background in Fashion Merchandising & Design, she launched Careless Wins to bring effortless, elevated style to women who want to feel confident without overthinking it.


Originally from Lithuania, Rugila has lived in Atlanta, Austin, and Los Angeles, but San Diego is the place that truly feels like home. The city’s mix of coastal ease, creativity, wellness, and community heavily inspires both her personal style and her brand aesthetic.


When she’s not sourcing new pieces, styling clients, or creating content for the boutique, you’ll usually find her exploring local coffee shops, supporting small businesses and markets, spending time by the beach, or connecting with San Diego’s creative and fashion community.


Point being: she has taste, she has range, and she knows a good vibe when she sees one.


So for this week’s Local’s List, Rugila is sharing the places she keeps coming back to — from cozy happy hours and scenic weekend escapes to spicy margs, waterfront coffee, and a smash burger worth making plans around.

THE LOCAL'S LIST is our weekly series where we tap locals to share their favorite spots, personal recs, and the kind of tips you usually only get from a friend.

Every Friday, new person, new subject, maybe a new go-to?

Consider this her no-overthinking-needed list for a very solid San Diego day or night out.


Here are five of Rugila’s favorites, in no particular order:

Cowboy Star

Location: East Village

Best for: Happy hour, date night, and impressing out-of-town friends

“One of my favorite happy hours in San Diego and easily one of the best steakhouses in the city. The atmosphere is cozy with rustic western vibes, and it feels elevated without being overly pretentious. Perfect for date night or hosting friends from out of town.”


Orfila Vineyards and Winery

Location: Escondido

Best for: A weekend escape without fully leaving town

“Such a gorgeous and unique winery tucked near the Safari Park. I love the scenic views, live music, food trucks, outdoor games and relaxed atmosphere. It feels like a hidden gem and makes for the perfect weekend escape without leaving San Diego County.”


Super Bloom Café & Juice Bar

Location: Mission Bay

Best for: Girls day, coffee catch-ups, and waterfront hangs

“One of my go-to café spots for a girls day or coffee catch-up. The outdoor seating right on the water is beautiful, and the whole place has such a fresh, laid-back San Diego feel.”


North Park Beer Company

Location: Bankers Hill

Best for: Casual hangs, beer, cider, and a seriously good burger

“Family and dog-friendly with an amazing beer and cider selection, but honestly, the food is what keeps me coming back. Everything is good, ESPECIALLY the smash burger. The vibes are casual, cute, and very San Diego.”


Cantina Mayahuel

Location: Normal Heights

Best for: Spicy margaritas and happy hour plans that escalate quickly

“My favorite spot for spicy margaritas — and I’m very picky about my spicy margs. Their cocktails and authentic Mexican food are both incredible, and the happy hour deals Tuesday through Friday from 12-6 PM are unheard of and make it even better!”




Got a better take?

Disagree? Think we missed your favorite San Diego hang?

Email us at [email protected] (subject: SAN DIEGO HANGS) and put us on.


More Local Picks

This guide is part of The Local's List — a series where we ask people who actually live here to share their favorite spots, routines, and opinions about the city.


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